Mia Macnair

Share this post

User's avatar
Mia Macnair
What To Actually Charge — For UGC & Brand Deals (with real rates + scripts)
Brand Deals

What To Actually Charge — For UGC & Brand Deals (with real rates + scripts)

A little reminder, if you’re enjoying my content, a quick “like” or restack goes a long way — and don’t be shy in the comments, I always love hearing from you :)

Mia Macnair | Creator Hotline's avatar
Mia Macnair | Creator Hotline
Jul 27, 2025
∙ Paid
3

Share this post

User's avatar
Mia Macnair
What To Actually Charge — For UGC & Brand Deals (with real rates + scripts)
Share

So let’s start here:

Most creators are undercharging.

Not because your content isn’t good enough. Not because you don’t have the numbers. But because no one ever gave you the strategy.

Most of the content that does exist? It’s either vague, outdated, or straight-up gatekept.

This isn’t that.

Today’s post is your complete creator pricing breakdown — the exact framework I use with my clients (and myself) to price content at 3K, 10K, and 50K+ followers.

But before we dive into actual numbers, we need to talk strategy.

Because follower count is not what brands are paying for.


Who This Is For

Whether you’re:
— A new creator charging for your first UGC project
— A microinfluencer getting gifted but ready to go paid
— Or you’ve hit 10K+ and want to price professionally...

This is your guide.

Let’s break it all down

Keep reading with a 7-day free trial

Subscribe to Mia Macnair to keep reading this post and get 7 days of free access to the full post archives.

Already a paid subscriber? Sign in
© 2025 Mia Macnair
Privacy ∙ Terms ∙ Collection notice
Start writingGet the app
Substack is the home for great culture

Share